Many most popular YouTube ads will never have been seen on TV. YouTube’s top 5 ads were not designed with TV in mind. Budweiser, Always # like a girl and Nike Football brands each cracked the list with ads made originally for the web.

If YouTube’s top 5 list is any indication, advertisers are starting to realize what works online isn’t always what works on TV. They’re also starting to take advantage of digital as a way to shoot ads that would be hard to imagine ever airing on TV and it’s paying off.

YouTube ranked the ads primarily based on how many paid and non-paid views they garnered and how much of a video people typically watched. It also considered other factors such as likes, shares and total watch time.

Following are the 5 most watched ads so far on YouTube:

5) Devil’s Due “Devil Baby Attack”
Views: 51,583,168
Uploaded: January 14, 2014
Embed Code

4) Always “#LikeAGirl”
Views: 58,765,232
Uploaded: January 26, 2014
Embed Code

3) Budweiser “Puppy Love”
Views: 58,621,880
Uploaded: January 29, 2014
Embed Code

2) Nike Football “The Last Game”
Views: 86,663,808
Uploaded: June 9, 2014
Embed Code

1) Nike Football “Winner Stays”
Views: 118,348,245
Uploaded: April 25, 2014
Embed Code

DSIM Editorial Team
The DSIM Editorial Team is a group of passionate digital marketing experts dedicated to providing insightful, high-quality content on the latest trends, strategies, and tools in the digital marketing industry. As part of the Delhi School of Internet Marketing (DSIM), the team focuses on delivering valuable information to help aspiring marketers, entrepreneurs, and business professionals enhance their digital skills. With years of combined experience in SEO, social media, content marketing, and paid advertising, the DSIM Editorial Team ensures that each piece of content is designed to educate and empower readers to succeed in the fast-paced world of digital marketing.