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Search Engine Optimization (SEO) and Search Engine Marketing (SEM) can be a confounding concept to grasp. Is there even a difference between them?

It is important to understand the difference between these terms.

SEO refers to tuning your content and website to be most significant and striking to search engines.

SEM refers to a strategy that involves investing in advertising on search engine results pages (SERP).

This Infographic from DSIM will explain what are SEO and SEM? How are they different?

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DSIM Editorial Team
The DSIM Editorial Team is a group of passionate digital marketing experts dedicated to providing insightful, high-quality content on the latest trends, strategies, and tools in the digital marketing industry. As part of the Delhi School of Internet Marketing (DSIM), the team focuses on delivering valuable information to help aspiring marketers, entrepreneurs, and business professionals enhance their digital skills. With years of combined experience in SEO, social media, content marketing, and paid advertising, the DSIM Editorial Team ensures that each piece of content is designed to educate and empower readers to succeed in the fast-paced world of digital marketing.

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