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Google announced on Twitter that Google AdWords now refreshes the auction insights and impression share reports data multiple times a day, instead of once a day.

Google wrote “auction insights and impression share data now refreshes multiple times per day so you can act faster on new opportunities.” 

This will help with gaining a better understanding of whether your ads might reach more people if you make changes, such as increasing your bid or budget.

Refreshing auction insights more often can support advertisers in fiercely competitive markets. These statistics compare your performance against other advertisers contributing in the same auction.

DSIM Editorial Team
The DSIM Editorial Team is a group of passionate digital marketing experts dedicated to providing insightful, high-quality content on the latest trends, strategies, and tools in the digital marketing industry. As part of the Delhi School of Internet Marketing (DSIM), the team focuses on delivering valuable information to help aspiring marketers, entrepreneurs, and business professionals enhance their digital skills. With years of combined experience in SEO, social media, content marketing, and paid advertising, the DSIM Editorial Team ensures that each piece of content is designed to educate and empower readers to succeed in the fast-paced world of digital marketing.

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