call only ads dsim

Google is updating a new look for call-only ads to make it easy for customers to call businesses directly.  It will improve the user experience and drive more high-quality leads to your business.

The updated call-only ads layout shows a larger phone icon with business’s phone number at the top and business name and headlines is now sited below the phone number to make call-to-action more noticeable.

Here’s the new layout versus the previous layout example:

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 “On average, advertisers with the new call-only ads design have seen a 14% increase in phone calls, a 16% increase in call conversions and better cost efficiencies with an 8% decrease in overall paid clicks. The new look helps call-only ads stand out from other text ads, reducing accidental clicks from users who didn’t intend to make a call.”

All old call-only ads will automatically switch over to the new design this week and no further action is needed.

DSIM Editorial Team
The DSIM Editorial Team is a group of passionate digital marketing experts dedicated to providing insightful, high-quality content on the latest trends, strategies, and tools in the digital marketing industry. As part of the Delhi School of Internet Marketing (DSIM), the team focuses on delivering valuable information to help aspiring marketers, entrepreneurs, and business professionals enhance their digital skills. With years of combined experience in SEO, social media, content marketing, and paid advertising, the DSIM Editorial Team ensures that each piece of content is designed to educate and empower readers to succeed in the fast-paced world of digital marketing.

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