Digital marketing in India is taking over as the mainstream for carrying out business from traditional media. As a result, prospects of career growth in digital marketing are also augmenting.
Companies are on a lookout for digital marketers to help them not only survive but also grow in the evolving market. With the demand outstripping the supply of digital marketers, companies are remunerating them generously.
When all other industries are stuck with a mere growth of 5 to 10 %, the digital marketing industry is booming with a 40% growth rate. Due to Covid-19 many companies are shifting towards digital marketing for advertising and marketing since it is one of the skills which can be learnt and practised from home.
The below mentioned screenshot from naukri portal shows the demand of digital marketing professionals in Pune.
Understanding the Salary Prospects:
You can examine the recent salary variation of digital marketers in the below mentioned table. We want you to understand the digital marketing career and salary scope in India, and the below image will give you a glimpse of the same.
Source: Marketedu
The demand for skilled digital marketing professionals is growing day by day, and because of this, companies are leveraged on various digital platforms for the growth of their business and ready to give a high amount of salary to digital marketers.
The great thing about becoming a digital marketer or specialist is that there really are no boundaries. You can take your path in almost any direction you like, and get more training later if you’d like to pivot.
Here are some basic things to keep in mind as you build or shift your career:
- Stay active with networking, both online and in real life
- Stay up to date on trends as much as possible
- Understand skills gaps and future predictions where some skills may be more or less in demand
- Blog your heart out
- Stay curious and adaptable
- Hone your business skills
- Keep teaching yourself new things
- Get certified at a reputable school or institute
Once you’ve evaluated your objectives and gained a vivid understanding of what’s required in digital marketing, you’re good to go and choose an appropriate Digital Marketing course for yourself.
Tips to Choose the Best Digital Marketing Institute:
There are many facets that you must consider in order to choose the right digital marketing course for yourself. Following are some tips that will help you to select the best digital marketing course:
- How reputed is the institute?
- Are they offering job placement or internships?
- What is the fee structure?
- Is there any financial help available in case of a fee?
- How well recognized would you be, as a trained digital marketer from that institute?
- What methods will they use to teach digital marketing – practical or theoretical?
- What and how many assignments will they provide during the course?
- Are the practical assignments done during that course helpful?
These above mentioned points serve as a checklist of ensuring the course of your choice meets your objectives. So, do your research well; no rush!
However, if you are in the cultural capital of Maharashtra, Pune city has many brilliant digital marketing training centres with flexible digital marketing courses for you.
Here are some of the well known institutions in Pune :
1. Digital Vidya :
DigitalVidya should be your top priority when you are looking for taking up a top Digital Marketing course in Pune.
Being a leading EdTech company providing specialized training and skill development, DigitalVidya has been in the business since 2009 which is a name that you can trust.
In nearly a decade of training delivery in Digital Marketing, DigitalVidya has understood the needs of its students and provided the best possible training solutions.
History of Excellence:
DigitalVidya was the first institute to offer Social Media Marketing workshops in India in 2009.
The institute started offering Certified Digital Marketing Master Course in 2013 and includes modules which are co-developed by Facebook, LinkedIn, and other industry-leading platforms.
DigitalVidya has trained more than 60,000+ professionals and students from 55+ countries with 5,000+ training sessions.
DigitalVidya has not only helped students & professionals to elevate their careers in the Digital Marketing domain but they have also helped corporations to elevate their businesses by offering customized Digital Marketing Training Programs.
Several CXOs and Heads of Marketing departments from brands such as Discovery, Nokia, Microsoft, Sony, etc have also been trained by DigitalVidya.
DigitalVidya has been providing the best-in-class online digital marketing training through its premium Certified Digital Marketing Master Course.
This is purely an instructor-led online training program helping marketing professionals in upgrading their skills and ensuring career growth for students and freshers.
Curriculum :
Following are the certifications provided by Digital Vidya.
- CDMM – In association with VSkills (Govt initiative)
- Facebook Marketing Master Certification – In association with Facebook
- Content Marketing Certification – In association with Linkedin
- Google certifications – 8 Google certifications
- Hubspot inbound marketing certifications
Course Duration:
- Fast Track Training – 4 Months
- Regular Track Training – 7 Months
Placement:
DigitalVidya provides 100% placement support to students after they have successfully completed the course.
Internship:
DigitalVidya not only focuses on providing the best Digital Marketing training but also provides internships so that the students can get a better understanding of how work is actually done in the real world.
These internships are specially designed so that the students can apply their theoretical learning and practical applications learned during the course.
At present, DigitalVidya offers 3 types of internships:
Digital Marketing Paid Internships
All participants are eligible for paid internships after completing Digital Vidya’s training programs. To be considered for this paid internship, you must complete the course on schedule and have excellent communication skills.
Research-Based Internship with Digital Vidya
Participants in this internship work with Digital Vidya’s Content Marketing Team to learn how to use blogging to promote a company online.
Social Media Internship With NASSCOM Foundation
This internship requires participants to work at NASSCOM FOUNDATION. The NASSCOM Social Media Internship is primarily a Social Media internship in which interns develop content and generate value interaction for NASSCOM’s numerous CSR initiatives.
Here are the key reasons for which you should consider Digital Marketing Course with Digital Vidya:
- You will learn various techniques of Digital Marketing through a series of 44 Modules.
- The course assignments are divided into Module and Case Study assignments. Successful completion of the Digital Marketing Course with these assignments makes your Digital Marketing Training all the more practical.
- Modules are led by expert trainers in the specific domain instead of the entire curriculum being delivered by a single trainer. This makes the learning more comprehensive.
- Lifetime access to course content
- Offers exclusive Digital Marketing Paid internships after the completion of the course to enhance skills.
- We are associated with Nasscom Foundation that gives participants hands-on experience on real-life projects and case studies.
- Questions & Answers forum ensures addressing the participant’s doubts and complexities during training and even after completing training.
- Digital Vidya offers Free Digital Marketing Tools Worth INR 72,000+ like Landing Page Creator, Ahrefs Software, WordPress Mega Theme, SEM Software, and many more.
2. DSIM :
Delhi School of Internet Marketing provides full-fledged live classroom training for industry executives and entrepreneurs. They teach marketers how to reach the right target market with lower acquisition cost in the best way possible.
You will learn how to do marketing online, generate potential leads, boost website traffic & increase sales revenue with better brand awareness & marketing, just like the experts do.
DSIM’s Masters in Digital Marketing Course is Asia’s 1st HYBRID Program. It is India’s only PREMIER Google Partner Institute till date. This course has 19 modules and students get the practical exposure of Digital Marketing by using digital marketing measures like- Search Engine, Social Media, Google Ads, Email-Marketing, Lead-generation etc.
Course Subjects :
Effective Email Marketing | Snapchat Marketing |
Email Automation | Search Engine Optimization (SEO) |
Consumer Acquisition Strategy | Social Media for SEO |
Facebook Marketing | Mobile Optimization |
Facebook Advertising | Competitors Analysis on Google |
LinkedIn Marketing | Google Ads |
Twitter Marketing | Display Advertising |
Instagram Marketing | Mobile Advertising |
Pinterest Marketing | Video Advertising |
Advanced Campaign Optimisation |
Course Duration :
3- 6 Months
Key reasons for which you should consider DSIM Digital Marketing Course with in Pune:
- Digital Marketing tools worth 72,000+ absolutely FREE
- 14 Certifications from Google, Facebook & Hubspot
- Job Placements across India
- More than 10 trainers per batch. Each trainer is an expert of the specific topic that he/she leads.
- Focuses on hands-on learning to enable participants to take on project-based assignments immediately after course completion.
- Access to industry webinars led by experts from leading corporations and institutes for free (as part of the course)
3. IIDE – Indian Institute of Digital Education
IIDE offers a comprehensive Online marketing course with 13+ Certifications with an advanced teaching methodology. Students will learn from high-quality self-paced video courses curated and led by top industry professionals & experts.
IIDE doesn’t encourage students to learn from PPTs which have not been updated for a long time. They believe in a customized, concise, and real-world relevant curriculum.
Course Curriculum:
Digital Scenario in India | Web Analytics |
E-Commerce Marketing | Creative Strategy |
Search Engine Optimization (SEO) | Media Planning |
How to Monetize Your Blog | Soft Skills |
Search Engine Marketing (SEM) – Google Ads | Email Marketing |
Content Marketing | App Store Optimization (ASO) |
Advance Content Strategy | Website Planning & Development |
Social Media Marketing | AD Psychology |
Influencer Marketing | Copywriting |
Brand Reputation Management |
Certifications Offered :
On completion of each module, IIDE will award you with a certificate of participation. This ensures 12 Certificates once you complete watching all modules. After which you are required to submit 7 Assignments & 1 Final Project.
Duration :
- Short Term Certification Courses: Up to 1 week
- Online Digital Marketing Course with 15+ Certification:3 months (recommended), up to 4 months
- Post Graduate Programme:11 months
Reasons to take this course :
- 215+ hours of training, over 6 months
- Resume & Interview Training
- 100% Placement Assistance
- 0% EMI Option Available
- 1-on-1 Mentoring
- 20+ Industry Tools Mastery
- 6+ Managerial Skills
- 10+ Live Projects
4. Digital Trainee Academy:
Digital Trainee is termed as India’s 1st ever-practical digital marketing institute. This institute follows the ‘Say No To Theory’ rule. From students to entrepreneurs and working professionals can opt for this course to gain a better knowledge of the digital industry. This helps you gain better career and job prospects as well as achieve a hike in salary or revenue. Digital Trainee in Pune offers an advanced digital marketing course recognized globally just for you.
Course Highlights:
- 100% Job Placement Assistance
- Resume Building
- Award Winning LMS Portal Per Student
- 17+ Google Certifications
- Guaranteed Internship Letter
Current course :
Advanced & Practical Digital Marketing Training
5. PIIDM Institute: Pashium International Institute Of Digital Marketing
The PIIDM institute in Pune offers practical and job-oriented digital marketing courses in Pune. This course covers from basics to advanced levels of influential and industry-proven tools of digital marketing. Their professionally designed program is led by an expert faculty with specialization in different fields of digital marketing. You are provided with 15+ certifications, globally recognized by Google, HubSpot, etc.
Reasons to take this course:
- 8 Years Experienced Faculty
- Guest Lectures from Experts in the Industry
- Lifetime Support
- 100% Job Assistance
- Soft Skills Training
- Personal Mentorship
- Creating Portfolio
- Study Portal and Material
Current course :
Digital Marketing from basics to advanced and PIIDM’s advanced digital marketing course.
Modules :
PIIDM has 30+ modules including digital marketing overview, website planning creation, app creation, graphics creation, video creation, advanced SEO, local SEO, app optimization, SEO, E-commerce shopping advertising, Twitter Marketing, Facebook Marketing, Content Marketing and more.
6. TIP – Digital Marketing:
Training Institute Pune (TIP) is one of the leading institutes offering programs under software fields and certification for individuals and organizations.
It’s a subsidiary of Optimized Infotech that offers IT services and training. By now TIP has conducted a digital marketing course for 500+ batches and 5000+ career nurtured.
The institute is spread over 5 centres in Pune with talented and Google certified Digital Marketing experts for training.
Visit one of their centres for taking up a digital marketing course if you are in Kothrud, Shivaji Nagar, Wakad, Hadapsar and Pimpri-Chinchwad.
Course Name :
Digital Marketing Course
Modules :
Introduction to Digital Marketing, Website Development, Domain and Hosting, SEO, Voice Optimization, Google Analytics, CRO, SMO, Linked Marketing, Quora Marketing, Social Media Automation, Whatsapp Marketing, SEM, and more.
7. Academy of Digital Marketing (ADM)
Started by Mr. Himanshu Sharma, Academy of Digital Marketing is 9 years old now and ever since its inception offering digital marketing courses for students, professionals, business owners, and interested candidates.
This institute is a unit of Tattvam Media, which is a full-service digital marketing agency in Pune.
By taking up courses at ADM, you will get 100% job assistance, chance to work on a live project and certification for Google AdWords and Analytics.
ADM considers taking a micro batch of about 10-15 people per batch and offers flexible batch timings to choose from.
Current course :
Digital Marketing Master Class
Modules :
Digital marketing overview, website planning & creation, content marketing, Facebook Ads, Adwords & Landing Page, SEO, SMM, Email marketing, Inbound Marketing and more
8. LIPS INDIA Digital Marketing:
Started 7 years ago, LIPS INDIA Digital Marketing has trained more than 7000 students by now.
They focus on the students and their needs – providing mentors from IIT Alumni, training in paid campaigns, access to different tools and platforms, regular projects to assess student progress. They go further in terms of actual hands-on experience by letting their students also experiment with live social media campaigns.
Also, if it comes to “putting your money where the mouth is” they even let their students handle their own social media representation.
Curriculum:
Website Creation | Social Media Monitoring |
Google Adwords | Video Optimisation |
SEO – On-Page | Affiliate Marketing |
SEO – Off-Page | Video Optimisation |
Social Media | Affiliate Marketing |
Email Marketing | Conversion Rate Optimisation |
Ad Servers Display | Content Creation |
Google Analytics | Google Tag Manager |
Mobile Marketing | WordPress CMS |
9. MIDM:
With multiple facilities across Pune, Master in Digital marketing (MIDM) provides an advanced training program in digital marketing for all their students.
Armed with professional trainers and a host of different courses, MIDM is a place where people flock to get their experience in learning and practicing Digital Marketing.
They provide a lot of options for their students in terms of placement preparation, access to advanced tools, internships, access to different platforms such as Google analytics, Google webmaster, professional training and more.
Their digital marketing course is divided into 40 modules covering 100+ tools and 10+ certificates also.
Current Courses :
SEO, SEM, SMO, SMM, Google PPC, Email Marketing, Lead Generation, Video Marketing, Logo Making and Marketing, Game Marketing and more.
10. SEED Infotech:
Seed Infotech is a pioneer in offering many technology-related courses.
They also have an exhaustive digital marketing advance course in Pune for 3 months covering 300 hours. Key aspects of digital marketing are covered and students are prepared for Google Certification.
You will have industry experts as your coach who will also ensure the quality standards are maintained related to course content and assessment. Seed Infotech gives practical training and hands-on practice sessions after each module is completed. You also get a 100% placement assistance
Current courses :
Advance Course – Digital Marketing Training
Modules:
Marketing basics, SEO, SEM, SMM, Affiliate Marketing, Content Writing, Domain Hosting and Web, Introduction to Marketing Automation, Google AdWords, Video Ads, Blog Marketing and more.
Passion to Succeed :
Digital Marketing Courses are designed in such a way that any marketing professional or professional from other fields, business owners and entrepreneurs and students or freshers can enroll for it.
However, the success of these courses will eventually depend on how well you execute the acquired knowledge & digital skill sets. All these courses are good enough to get you a decent job once you have a fair knowledge of implementing them.
I wish you all the best for your digital career and all your future endeavors.
FAQs:
1. Which is the best institute for digital marketing in Pune?
According to the options available in the above section, Digital Vidya is at the top of our list due to its comprehensive online digital marketing course. It is pioneer in online instructor led training and over the years has worked on enhancing its course with industry certifications from Google, Facebook, LinkedIn. Additionally, it provides 100% internships upon successful and timely course completion and has 100% placement assistance for its students.
2. What are the fees for a digital marketing course in Pune?
The average fee for a complete Digital Marketing course ranges from INR 20,000/- to INR 5,00,000/-. The cost generally depends on the institute from where you are pursuing the training and the course level.
3. What is the eligibility for a digital marketing course in Pune?
The qualification for taking a digital marketing course depends on the institute. In general, having a class 12 passing certificate is required for admission to the qualification course. A graduation degree from a university recognized college is necessary for a postgraduate digital marketing course.
4. What is the average salary of a digital marketer in Pune?
A digital marketer’s annual salary in Mumbai ranges from INR 2,50,000 to INR 5,00,000 per annum for a fresher (1-2 years). A Digital Marketing Manager with 5 years of experience should expect to earn between 10 Lakhs per annum to 20 Lakhs per year. The company’s scale, level of skill, and the professional’s expertise determine the salary.
5. What is the duration of the digital marketing course in Pune?
The duration of the digital marketing course in Pune ranges between 3 to 6 months. Some of the courses also have a course duration of 2 years. Most of the institutes offer weekdays and weekend programs.
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