search-engine-marketing-dsim

search-engine-marketing-dsim

  1. 83% of search query paths begin with an unbranded term.
  2. 60% of all organic clicks go to the top 3 search results.
  3. 70% of the links search users clicks on are organic.
  4. 93% of online experiences begin with a search engine.
  5. Search is the No. 1 driver of traffic to content sites, beating social media by more than 300%.
  6. Social ads accounted for three-quarters of clicks and 71% of spend.
  7. Click-throughs on search ads were more than 3X times higher than social and display.
  8. Total spend on mobile app install ads increased 155% year-over-year (YOY).
  9. Investment in mobile app ads drives 196% increase in installs.
DSIM Editorial Team
The DSIM Editorial Team is a group of passionate digital marketing experts dedicated to providing insightful, high-quality content on the latest trends, strategies, and tools in the digital marketing industry. As part of the Delhi School of Internet Marketing (DSIM), the team focuses on delivering valuable information to help aspiring marketers, entrepreneurs, and business professionals enhance their digital skills. With years of combined experience in SEO, social media, content marketing, and paid advertising, the DSIM Editorial Team ensures that each piece of content is designed to educate and empower readers to succeed in the fast-paced world of digital marketing.

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