Twitter is really simple to use and possibly the easiest social following to grow. But, how to do it? How to get those followers in place?
Here in this article, we will talk about 5 steps you can get more followers in 2018. Let’s take a look:
1) Tweet More Frequently
For Twitter Marketing, you need an aggressive content strategy. So, you should tweet more frequently.
While following this strategy, you must consider context and competitive analysis. These are important. There are brands tweeting as often as 15-20 times/day where the data offered by Co-schedule says that tweeting three and seven times per day to maximize engagement gets you a good spot.
When you offer fresh content to your potential followers, it sends a message that you are active, engaging, and well, worth following. There are also several tools available using which you can queue up your content and let it be shown in real-time.
2) Time your Tweets to the rightness
So, if in case you are tweeting when your target audience is sleeping, is it going to help you increase your Twitter followers? Absolutely not! When to tweet might vary based on your time zone and audience, timing it to perfection can actually help your brand get the much-needed exposure.
Preferably, you should tweet at times when users are more active.
3) Post more Visual Content
As studies say, “Tweets including visual content receive more likes, shares, and retweets than those without them.” So, when you wish to inform or entertain your audience, filling your feed with visual content is definitely supposed to bring new followers. You can couple your tweets with GIFs, memes or tweet infographics too.
4) Think of Hashtags
When you use hashtags; these make your posts searchable, working as a form of SEO for your Twitter account. As data say, “Tweets including at least one hashtag receive 12.6% more engagement than those not having them.”
And, to know about the hashtags in details, you can take help of Twitter Analytics. See your brand and find out the top-performing tags. Just make sure you are not using it excessively.
5) The Perfect Art of Tagging, Retweeting & Replying
To get more followers on Twitter, you have to make the most of the time you spend on the platform. Regularly engaging with the audience through Tagging, Retweeting & Replying works as a natural way to add new followers. You can tag other brands too and this lets them take interest in you.
Additionally, when you retweet your fans and followers, the strategy introduces you to new ones, too.
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