Do you have videos and want to make them viral?

Well, it would be better if you research which are the videos that went viral.

A proper case study will help you understand what are the factors that can make your videos extremely popular?

Here are 22 examples you can take a note from-

1) Charlie Schmidt’s Keyboard Cat! – THE ORIGINAL! 

One of the funny cat YouTube videos that went viral was Charlie Schmidt’s Keyboard Cat! – THE ORIGINAL!”

The video grabbed 54.2 million views and 651,000 engagements and the results are still among the toppers.

This video features a tabby, in a blue dress, which appears to play a tune on a keyboard. If you measure also this, you would find it insignificant.

This video went viral when Brad O’Farrell, then the syndication manager of video website My Damn Channel, found the clip and put it at the end of another video.

The Time defined the whole significance in the following way-

“Keyboard Cat mashups add a touch more absurdity to already absurd situations, like a man falling off a treadmill or Miss Teen South Carolina flubbing her geography. Combine that with the Internet’s penchant for cats, and a craze is born.”


VV 2

A different genre video “LEAVE BRITNEY ALONE!” by Chris Crocker caught 50.7 million views and 657,000 engagements.

The video can’t be checked as Crocker closed his YouTube account in September 2015.

Users can’t check this video as the account has been closed.

So, many people mistakenly think that the only videos that go viral are ones featuring animals, babies, and dancing. Well, this isn’t necessarily true.

3) David After Dentist 

Another video that went viral was “David After Dentist” and received 138 million views and 517,000 engagements.

David DeVore Sr. posted video of his son YouTube and later it became a major hit.

Therefore, YouTube invited the DeVore family to join the YouTube Partner Program, which allowed them to monetize the video.

4) Susan Boyle – Singer – Britain’s Got Talent 2009

Next video in the row is from the 4th year of YouTube which doesn’t have cute kids, funny cats, or old dance moves.

The title of the video was “Susan Boyle – Singer – Britain’s Got Talent 2009.”

This April 2009 video received 96 million views as of August 2010, when the video was removed due to some copyright issues.

But, one can still see 1,360 copies still on YouTube, with a combined total of 734 million views and 2.4 million engagements.

5) JK Wedding Entrance Dance

YouTube also brought a viral video, “JK Wedding Entrance Dance” which was uploaded in July 2009 and got 98.1 million views and 447,000 engagements.

This video was completely about hilarious dancing.

6) Old Spice | The Man Your Man Could Smell Like

It’s a viral video of February 2010 which received 56.2 million views and 239,000 engagements.

This viral video is an ad and comprised of eight YouTube videos, which collectively got 98.7 million views and 337,000 engagements.

As the ad was for an everyday hygiene item, so who would have thought that it would go viral?

But, the story doesn’t end here. In July 2010, Noreen O’Leary and Todd Wasserman of Adweek made a report in which they stated that monthly sales of Old Spice Body Wash increased 107 percent after the ad.


As the title states everything, this viral video is not about animals, babies, or dancing.

This video was uploaded in July 2010 by Schmoyoho, which received 143 million views and 1.2 million engagements.

The Gregory Brothers took the eccentric television interview which Antoine Dodson gave after his sister’s attempted assault and it became a mass hit.

8) Rebecca Black – Friday

Uploaded on March 2011 to Ark Music Factory’s channel, this video had all stuff to become viral. It had 166 million views before its removal from YouTube in June 2011.

Although, the “official version” was uploaded in September 2011 to Rebecca’s channel. It had 131 million views and 1.8 million engagements.

9) KONY 2012

It was YouTube’s seventh year i.e. 2012 when uploaded on the platform and overall it had 102 million views and 1.8 million engagements.

This incredible score shows that even an unknown entity can still create a global impact in social media through strong content and a savvy marketing strategy.

10) Uncle Drew | Chapter 1 | Pepsi Max

This Pepsi video went viral in May 2012, the seventh year of YouTube. It had 54.6 million views and 213,000 engagements.

Now, this video is 4 minutes and 59 seconds long. So, it doesn’t look like an ad, does it?

It was an ad, but also offers useful, and practical lessons about making a parody/comedy skit/prank video that can go viral.

11) PSY – GANGNAM STYLE (강남스타일) M/V

It’s “PSY – GANGNAM STYLE (강남스타일) M/V.”

This viral video was uploaded in July 2012 and got 3.3 billion views and 21 million engagements.

It was a video for the song and went hit because the song is catchy as well as hot girls, lunacy, and a funky dance.”

12) Dove Real Beauty Sketches | You’re more beautiful than you think (3mins)

Has anyone made you feel beautiful than you think? This viral video does.

This three-minute Dove video gathered 68.5 million views along with 180,000 engagements.

Reason for being the video viral was its emotional marketing strategy.

13) Lazy Sunday

Lazy Sunday wasn’t only a viral video, rather it was the first one to put YouTube on the map.

The video uploaded was a plagiarized copy of the Saturday Night Live skit, “The Chronicles of Narnia Rap.”

This video garnered 1.2 million views in its first 10 days.

It was also reported that visits to YouTube had increased up 83% after the upload of the video.

14) Evolution of Dance

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Evolution of Dance was a rare dancing video that went viral. The uploaded video gathered 305 million views and 1.5 million engagements, according to sources.

Unfortunately, users can’t see this video anymore as it comprises content from Warner Music Group (WMG), which has blocked it in the U.S. based on copyright.


“FIRST KISS” is only romantic video in the list that garnered 138 million views and 641,000 engagements.

In the description of the video, you would found “We asked 20 strangers to kiss for the first time….”

WREN, an unpopular brand took the industry by storm and showed a small brand can do great even with limited resources.

16) Always #LikeAGirl

Always #LikeAGirl is a viral video that garnered 67 million views and 331,000 engagements after its upload in June 2014.

17) 10 Hours of Walking in NYC as a Woman

Rob Bliss Creative uploaded this video in October 2014, and it gathered 48.3 million views and 175,000 engagements.

This video has more credentials as it generated 279 response videos which received a total of 147.7 million views and 1.6 million engagements.

18) Ping Pong Trick Shots 3 | Dude Perfect

This video was uploaded in April 2017 to Dude Perfect’s YouTube channel. This viral video had 39.5 million subscribers and as this was sponsored by Oreo received 197 million views and 5.4 million engagements.

19) Laughing Chewbacca Mask Lady

Laughing Chewbacca Mask Lady video was uploaded in May 2016 by Candace Payne to her Facebook page.

The initial name to the video was “It’s the simple joys in life”.

The video got 175 million views and 6.4 million engagements.

20) Obama out:’ President Barack Obama’s hilarious final White House correspondents’ dinner speech

This video is different from the rest of the viral videos.

Before the upload of the video, no one had thought that then-president Obama’s hilarious final White House correspondents’ dinner speech video will go viral.

This video got 28.3 million views and 283,000 engagements.

21) Ylvis – The Fox (What Does The Fox Say?) [Official music video HD]

Here is another viral video from the music industry. The September 2013 video had received 838 million views and 7.2 million engagements.

It was an official music video in HD.

22) Red Bull & NBA’s Social Media Videos

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The last viral video was from Red Bull uploaded in November 2017 on its Facebook page.

The video was “Door in the Sky” which got 49 million subscribers, it got 258 million views and 5.8 million engagements.


Viral videos are undoubtedly a great source of traffic generation. But, at the same time, you need to know which top viral videos have made it to social media.

Here is a list of top 22 viral videos on YouTube and Facebook.

DSIM Blog is created to help you to know all aspects of Digital Marketing ranging from basics of Digital Marketing to Advance Level Topics, Read our posts and feel free to reach our team for any queries.

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