- 42% of B2B marketers say they’re effective at content marketing.
- 60% of marketers create at least one piece of content each day.
- B2B marketers use an average of 13 content marketing tactics.
- Mobile will account for 72% of US digital ad spend by 2019.
- Infographics are liked and shared on social media 3X more than other any other type of content.
- 70% of B2B marketers rate in-person events as effective.
- 69% of marketers say content is superior to direct mail and PR.
- 64% of B2B marketers outsource writing.
- 82% of marketers who blog see positive ROI from their inbound marketing.
- The most common content marketing delivery mechanism is social media, used by 87% of marketers.
- 91% of B2B marketers use LinkedIn to distribute content.
- 73% of B2B marketers use YouTube to distribute content.
- Content production is the biggest challenge for 44% of marketers.
DSIM Editorial Team
The DSIM Editorial Team is a group of passionate digital marketing experts dedicated to providing insightful, high-quality content on the latest trends, strategies, and tools in the digital marketing industry. As part of the Delhi School of Internet Marketing (DSIM), the team focuses on delivering valuable information to help aspiring marketers, entrepreneurs, and business professionals enhance their digital skills. With years of combined experience in SEO, social media, content marketing, and paid advertising, the DSIM Editorial Team ensures that each piece of content is designed to educate and empower readers to succeed in the fast-paced world of digital marketing.
